{"id":2575,"guid":{"rendered":"https:\/\/esn.gipfelstuermer-hosting-3.de\/?p=2575"},"slug":"titanok-harca-vagy-alcazott-csetepate-az-eu-arra-kenyszeriteni-akarja-a-google-t-hogy-fizessen-3-milliard-eurot","status":"publish","type":"post","link":"https:\/\/esn-group.eu\/hu\/clash-of-the-titans-or-a-phony-skirmish-eu-seeks-to-force-google-to-pay-e3-billion\/","title":{"rendered":"Tit\u00e1nok harca vagy \u00e1lc\u00e1zott csetepat\u00e9? Az EU arra t\u00f6rekszik, hogy a Google-t 3 milli\u00e1rd eur\u00f3 kifizet\u00e9s\u00e9re k\u00e9nyszer\u00edtse"},"content":{"rendered":"

N\u00e9gy \u00e9vnyi m\u00e9rlegel\u00e9s ut\u00e1n j\u00f6tt a bombah\u00edr: az Eur\u00f3pai Bizotts\u00e1g 2,95 milli\u00e1rd eur\u00f3s b\u00edrs\u00e1g megfizet\u00e9s\u00e9re k\u00f6telezte a Google-t. A v\u00e1d az online hirdet\u00e9sek ter\u00e9n elk\u00f6vetett \u201csaj\u00e1t el\u0151nyben r\u00e9szes\u00edt\u00e9s\u201d. \u00c9s val\u00f3ban, a technol\u00f3giai \u00f3ri\u00e1s mind a vev\u0151i, mind az elad\u00f3i oldalon el\u0151ny\u00f6ket biztos\u00edt mag\u00e1nak. A vesztesek a kiad\u00f3k \u00e9s a kisebb m\u00e9diaorg\u00e1numok. Egy amerikai b\u00edr\u00f3s\u00e1g is hamarosan d\u00f6nt\u00e9st hoz arr\u00f3l, hogy a Google-nak le kell-e v\u00e1lasztania hirdet\u00e9si le\u00e1nyv\u00e1llalat\u00e1t, vagy m\u00f3dos\u00edtania kell szab\u00e1lyait.<\/p>\n

Volker Schnurrbusch, az ESN-csoport eur\u00f3pai parlamenti k\u00e9pvisel\u0151je \u00edgy nyilatkozott:<\/p>\n

\u201cA Bizotts\u00e1gnak c\u00e9lszer\u0171 lenne megv\u00e1rnia ennek az elj\u00e1r\u00e1snak a kimenetel\u00e9t, \u00e9s csak azut\u00e1n fenyegetni b\u00edrs\u00e1gokkal. A Google csak az amerikai \u00edt\u00e9let ut\u00e1n d\u00f6nti el, hogy eleget tesz-e a k\u00f6vetelm\u00e9nyeknek, vagy ink\u00e1bb fizet.\u201d.<\/p>\n

\u00c9vek \u00f3ta nem siker\u00fclt az EU-nak ellens\u00falyt teremtenie az amerikai \u00f3ri\u00e1sokkal szemben a digit\u00e1lis platformok ter\u00fclet\u00e9n. De ahelyett, hogy panaszkodna \u00e9s szankci\u00f3kat szabna ki, az EU-nak olyan keretrendszert kellene l\u00e9trehoznia, amely lehet\u0151v\u00e9 teszi egy eur\u00f3pai Google vagy Meta megjelen\u00e9s\u00e9t. Ehelyett az okos, kreat\u00edv szakemberek t\u00f6megesen hagyj\u00e1k el Eur\u00f3p\u00e1t, mert \u00e9ppen ez az EU-politika \u2013 a magas ad\u00f3k \u00e9s meg\u00e9lhet\u00e9si k\u00f6lts\u00e9gek mellett \u2013 gyakorlatilag el\u0171zi \u0151ket.<\/p>\n

Sz\u00fcks\u00e9g\u00fcnk van a m\u00e9lt\u00e1nyoss\u00e1gra az online hirdet\u00e9sek egy\u00e9b szolg\u00e1ltat\u00f3i sz\u00e1m\u00e1ra, de mindenekel\u0151tt arra van sz\u00fcks\u00e9g\u00fcnk, hogy Eur\u00f3pa a lehet\u0151s\u00e9gek kontinense legyen \u2013 ne pedig a tilalmak\u00e9!\u201d<\/p>","protected":false},"excerpt":{"rendered":"

After four years of deliberation came the bombshell: the European Commission has ordered Google to pay a fine of \u20ac2.95 billion. The charge is \u201cself-preferencing\u201d in online advertising. And indeed, […]<\/p>\n","protected":false},"author":0,"featured_media":2576,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"esn_date_approx":true,"footnotes":"","_wp_rev_ctl_limit":""},"categories":[39],"tags":[42],"class_list":["post-2575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy-currency","tag-press-release"],"acf":{"activity_type":"","activity_location":"","related_mep":null,"news_location":"","news_byline":"ESN Group Press Office","news_readtime":"1 min read","news_intro":"","news_photo":2576,"news_photo_caption":""},"yoast_head":"\nCommission fines Google \u20ac2.95 billion - ESN Group<\/title>\n<meta name=\"description\" content=\"ESN MEP Volker Schnurrbusch says the Commission should await a pending U.S. ruling before fining Google and enable European digital platforms instead.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/esn-group.eu\/hu\/titanok-harca-vagy-alcazott-csetepate-az-eu-arra-kenyszeriteni-akarja-a-google-t-hogy-fizessen-3-milliard-eurot\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Commission fines Google \u20ac2.95 billion\" \/>\n<meta property=\"og:description\" content=\"ESN MEP Volker Schnurrbusch says the Commission should await a pending U.S. ruling before fining Google and enable European digital platforms instead.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/esn-group.eu\/hu\/titanok-harca-vagy-alcazott-csetepate-az-eu-arra-kenyszeriteni-akarja-a-google-t-hogy-fizessen-3-milliard-eurot\/\" \/>\n<meta property=\"og:site_name\" content=\"ESN Group\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-24T07:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-09T07:39:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/esn-group.eu\/wp-content\/uploads\/2025\/10\/Unbenannt-1-gSU9u.png\" \/>\n\t<meta property=\"og:image:width\" content=\"631\" \/>\n\t<meta property=\"og:image:height\" content=\"239\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Becs\u00fclt olvas\u00e1si id\u0151\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 perc\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/esn-group.eu\\\/clash-of-the-titans-or-a-phony-skirmish-eu-seeks-to-force-google-to-pay-e3-billion\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/esn-group.eu\\\/clash-of-the-titans-or-a-phony-skirmish-eu-seeks-to-force-google-to-pay-e3-billion\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Clash of the Titans or a Phony Skirmish? 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