{"id":2575,"guid":{"rendered":"https:\/\/esn.gipfelstuermer-hosting-3.de\/?p=2575"},"slug":"titaanien-taistelu-vai-tekaistu-kahakka-eu-pyrkii-pakottamaan-googlen-maksamaan-3-miljardia-euroa","status":"publish","type":"post","link":"https:\/\/esn-group.eu\/fi\/clash-of-the-titans-or-a-phony-skirmish-eu-seeks-to-force-google-to-pay-e3-billion\/","title":{"rendered":"Titaanien taistelu vai tekaistu kahakka? EU pyrkii pakottamaan Googlen maksamaan 3 miljardia euroa"},"content":{"rendered":"<p>Nelj\u00e4n vuoden harkinnan j\u00e4lkeen tuli pommi-uutinen: Euroopan komissio on m\u00e4\u00e4r\u00e4nnyt Googlen maksamaan 2,95 miljardin euron sakon. Syyt\u00f6s koskee \u201coman palvelun suosimista\u201d verkkomainonnassa. Ja todellakin, teknologiaj\u00e4tti antaa itselleen etuja sek\u00e4 ostajan ett\u00e4 myyj\u00e4n puolella. H\u00e4vi\u00e4ji\u00e4 ovat julkaisijat ja pienemm\u00e4t toimijat. My\u00f6s yhdysvaltalainen tuomioistuin p\u00e4\u00e4tt\u00e4\u00e4 pian, onko Googlen irrotettava mainontayhti\u00f6ns\u00e4 tai muutettava s\u00e4\u00e4nt\u00f6j\u00e4\u00e4n.<\/p>\n<p>ESN-ryhm\u00e4n Euroopan parlamentin j\u00e4sen Volker Schnurrbusch kommentoi:<\/p>\n<p>\u201cKomission olisi viisasta odottaa t\u00e4m\u00e4n menettelyn tulosta ja vasta sen j\u00e4lkeen uhata sakkoilla. Google p\u00e4\u00e4tt\u00e4\u00e4 vasta Yhdysvaltain tuomion j\u00e4lkeen, noudattaako se s\u00e4\u00e4nt\u00f6j\u00e4 vai maksaako se mieluummin sakot.\u201d.<\/p>\n<p>EU ei ole vuosien ajan onnistunut luomaan vastapainoa yhdysvaltalaisille j\u00e4ttiyrityksille digitaalisten alustojen alalla. Mutta valittamisen ja rankaisemisen sijaan EU:n pit\u00e4isi luoda puitteet, jotka mahdollistavat eurooppalaisen Googlen tai Metan syntymisen. Sen sijaan \u00e4lykk\u00e4\u00e4t luovat ammattilaiset l\u00e4htev\u00e4t Euroopasta joukoittain, koska juuri t\u00e4m\u00e4 EU:n politiikka \u2013 yhdess\u00e4 korkeiden verojen ja elinkustannusten kanssa \u2013 ajaa heid\u00e4t k\u00e4yt\u00e4nn\u00f6ss\u00e4 pois.<\/p>\n<p>Tarvitsemme oikeudenmukaisuutta muille verkkomainonnan tarjoajille, mutta ennen kaikkea tarvitsemme Eurooppaa mahdollisuuksien mantereena \u2013 emme kieltojen mantereena!\u201d<\/p>","protected":false},"excerpt":{"rendered":"<p>After four years of deliberation came the bombshell: the European Commission has ordered Google to pay a fine of \u20ac2.95 billion. The charge is \u201cself-preferencing\u201d in online advertising. And indeed, [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":2576,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"esn_date_approx":true,"footnotes":"","_wp_rev_ctl_limit":""},"categories":[39],"tags":[42],"class_list":["post-2575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy-currency","tag-press-release"],"acf":{"activity_type":"","activity_location":"","related_mep":null,"news_location":"","news_byline":"ESN Group Press Office","news_readtime":"1 min read","news_intro":"","news_photo":2576,"news_photo_caption":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Commission fines Google \u20ac2.95 billion - ESN Group<\/title>\n<meta name=\"description\" content=\"ESN MEP Volker Schnurrbusch says the Commission should await a pending U.S. ruling before fining Google and enable European digital platforms instead.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/esn-group.eu\/fi\/titaanien-taistelu-vai-tekaistu-kahakka-eu-pyrkii-pakottamaan-googlen-maksamaan-3-miljardia-euroa\/\" \/>\n<meta property=\"og:locale\" content=\"fi_FI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Commission fines Google \u20ac2.95 billion\" \/>\n<meta property=\"og:description\" content=\"ESN MEP Volker Schnurrbusch says the Commission should await a pending U.S. ruling before fining Google and enable European digital platforms instead.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/esn-group.eu\/fi\/titaanien-taistelu-vai-tekaistu-kahakka-eu-pyrkii-pakottamaan-googlen-maksamaan-3-miljardia-euroa\/\" \/>\n<meta property=\"og:site_name\" content=\"ESN Group\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-24T07:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-09T07:39:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/esn-group.eu\/wp-content\/uploads\/2025\/10\/Unbenannt-1-gSU9u.png\" \/>\n\t<meta property=\"og:image:width\" content=\"631\" \/>\n\t<meta property=\"og:image:height\" content=\"239\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Arvioitu lukuaika\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuutti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/esn-group.eu\\\/clash-of-the-titans-or-a-phony-skirmish-eu-seeks-to-force-google-to-pay-e3-billion\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/esn-group.eu\\\/clash-of-the-titans-or-a-phony-skirmish-eu-seeks-to-force-google-to-pay-e3-billion\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Clash of the Titans or a Phony Skirmish? 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